CAUTION: This post is rated PG-13. I am a big fan of using initial caps when typing or printing a website url because it just makes it so much easier for the reader to “get it.” That’s why I always use www.MaverickMarketing.com for my consulting and workshop site or www.BlahBlahBlah.us for my speaking site. Wait till you see the sites my friend Scott “Q” Marcus, THINspirational Speaker and Recovering Perfectionist, told me about. Here are a few where punctuation–a capital letter here and there–makes all the difference in the world. Enjoy! (And smile, it’s Friday.) Experts Exchange is a knowledge….
The Search Engine That Could. Google has bragging rights, no doubt about it. They’re the biggest, some might even say The Best, and they have top-of-mind name recognition all over the planet. Yet, when it came time for a Superbowl commercial, they didn’t say any of that. Not directly anyway. Instead, they told a story. A love story. No actors, no voice over announcer describing how Google works or why you should try it, not much of a production budget, either. And they still had you at the first frame, intrigued and involved in the message, connecting the dots, theater….